Beijing Branch

Hengfa Beijing Branch was founded in 2014, located in Beijing Daxing District Hongkun Financial Valley, with the development of the e-commerce economy, according to the market development trend, Hengfa head office board of directors for the development of the enterprise's development plan in 2014 for strategic adjustments, the main idea is to cooperate with the development of the times, and gradually by the offline sales, upgraded to the online and offline synchronisation. Decided to rely on Jingdong vigorously support, focusing on building their own brands, so set up a branch in Beijing, Jingdong as the core, driven by Tmall, to its Ankexin, Cotton Run and other five brands through the e-commerce channel to drive the company's overall business development. Beijing branch has been developing and expanding for more than 7 years, and is willing to work with colleagues from all walks of life to seek common development, and continue to provide new and old customers with quality products and services. 


Beijing Branch


Hengfa Beijing Branch Development History

2017: May 2017 Hengfa E-commerce Department was established in Beijing. September 2017 Ankexin Jingdong Official Flagship Store was opened.

2018: February 2018 Ankexin's mother and baby flagship shop opened. September Ankexin's own flagship shop opened in Beijing.

2019: March 2019 Tmall and Pinduoduo join the Beijing operation. Ankexin self-managed flagship shop opens in June. Warm Cotton Jingdong self-managed flagship shop opens.

2020: Ankexin outdoor self-managed flagship shop and Warm Cotton official flagship shop opened in January. Community group purchases, such as DuoDuo grocery shopping, were launched in November. A total of 7 Jingdong pop shops and 4 Jingdong self-supporting shops have been established.

2023: Xiaohongshu shop, Warm Cotton and Ankexin Tmall mother and baby flagship shop opened in August. Tiktok Ankexin official flagship shop opened in December.

2024: Ankexin sanitary products official flagship shop opened in March. In April Pinduoduo Warm Cotton Hengfa shop, Pinduoduo Ankexin official flagship shop, Ankexin home official flagship shop opened. In May Taobao Amoy Factory opened. In July Tmall supermarket outlet warehouse opened. In August Pinduoduo Ankexin maternity and baby official flagship shop opened.