Warm Cotton

Founded in 2013, Ankexin is a brand of Shandong Hengfa Hygiene Products Co. The products cover a full range of hygiene and care products such as baby products, maternity products, women's health care products, adult care products, paper products and so on. With the brand vision of breaking through tradition and providing a safe and caring lifestyle for every family, we bring safe and caring care to newborns and caring people.

Brand Slogan: Choose with confidence, care with peace of mind.

Brand Vision: Breakthrough tradition, provide every family with a safe and caring lifestyle.

Brand Mission: Scientific growth, peace of mind.

Brand Honours

2019: During the annual Jingdong Baby Party Awards 2019, our brand Ankexin won the Best Growing Brand of the Year Award.

2020: On 29 December 2020, during the annual Parents BEST awards ceremony held by Jingdong's mother and baby department, our brand Ankexin won the annual preferred maternity brand award.

2021:On 12 April 2021, during the 2021 Jingdong Baby Party award ceremony, our brand Ankexin was again awarded the Best Growing Brand of the Year.

Brand Overview

2013: Brand of Ankexin is born

2017: Entered Jingdong

2018: Launched self-developed baby oral cleanser, baby bag, breast overflow pads, puerperal care pads, metered sanitary napkins and other leading products, as well as pregnancy care products and paper products.

2019: June into Tmall, our fist product baby oral cleaner market continues to expand.

          During the annual Jingdong Baby Party awards, our brand Ankexin won the annual Best Growing Brand Award.

2020: On 29 December, during the annual Parents BEST awards ceremony organised by Jingdong's mother and baby department, our brand Ankexin was awarded the Preferred Maternity Brand of the Year.

2021: On 12 April, during the 2021 Jingdong Baby Party awards ceremony, our brand, Ankexin, was again awarded the Best Growing Brand of the Year.